Moment of the week – Dairy products to carry quality mark

moment gfenLike Woolmark assures you of getting quality wool and Agmark and ISI marks are assurance that the agriculture produce or industrial products that you buy are of good quality and standards, dairy products in the country including milk pouches will have a quality mark logo on them.

The Anand-headquartered National Dairy Development Board (NDDB) unveiled the quality mark logo which will be launched by union minister for agriculture and farmers welfare Radha Mohan Singh at KrishiBhavan in New Delhi.

The dairy products carrying this quality mark logo will assure the consumers that the products are free from any kind of adulteration. The union minister will award certificates to 14 selected manufacturing units for adopting food safety and quality management systems for milk and milk products and adhering to quality mark parameters. The first 14 manufacturing units selected for the award certificates include six manufacturing units based in Karnataka that manufacture dairy products under Nandini brand, four units that manufacture Punjab’s popular Verka brand, Junagadh and Kutch Dairy of Gujarat which are makers of Mahi brand and two manufacturing units run by Mother Dairy Fruit and Vegetable Private Limited based in Uttar Pradesh and Andhra Pradesh that manufacture Mother Dairy products.

 NDDB’s quality mark will provide dairy cooperatives and producer institutions the much needed brand identity and a competitive edge, said NDDB’s chairman DilipRath.

Source : The Times Of India

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